We have written great content and copy all over the web, in print, and in practices. Much as we’d love to show it all to you, we can’t. Instead, we’ve pulled a sample of our favourite content writing projects to showcase a variety of our article types and styles. You’ll find articles designed entirely around SEO and web copy for selling pet products. There’s a little bit of everything here.

Please, take a browse. We’re proud of our content writing. But remember, this is just a sample- if you don’t see what you’re looking for, get in touch. We’ll be more than happy to give you further examples of our work, right down to different tones or specific writers.

A red pen signifies our veterinary proofreading servicePast Projects
June 23, 2023

How our veterinary proofreading service helps TrustedHousesitters

When you're a large blog with a huge number of articles in your bank, asking a vet to re-write them isn't always the best idea. That's where medical proofreading comes…
Joanna Woodnutt
Love0
Photo shows a dog with his right paw in the air, to represent a dog content writer helping a company reach their marketing goalsPast Projects
March 29, 2023

How a dog content writer helped this company reach their marketing goals

For small businesses, the whole point of your blog is to reach more customers, show them what you stand for, and win their trust (and their commerce). Dog food company…
Joanna Woodnutt
Love0
Our qualified veterinarians offer pet product design servicesPast Projects
March 22, 2023

Pet product design consultancy for Your Paws

Designing a new pet product, whether physical or digital, can be difficult. There are many pitfalls, and you want to create a product that's going to be useful, and ideally…
Joanna Woodnutt
Love0
pet product SEO [Image shows racks in a pet shop crammed with pet products]Past Projects
March 20, 2023

Pet product SEO for an online shop

Online pet shops are big business. In fact, the online pet market is thought to have nearly quadrupled since 2013, making it one of the largest and most lucrative markets…
Joanna Woodnutt
Love0
dog food articles buyers guidesPast Projects
March 10, 2023

Dog Food Articles (Buyer’s Guides)

One of the cornerstones of affiliate marketing in the pet space, dog food articles are an incredibly common type of pet content. You'll find hundreds of 'XX best dog foods'…
Joanna Woodnutt
Love0
Vet experts help your article writingPast Projects
March 4, 2023

Vet experts to improve your in-house articles

You may already have a team of in-house writers who really know what they're doing. In that case, outsourcing the entire article to one of our writers may not be…
Joanna Woodnutt
Love0
Different dog food reviewPast Projects
March 3, 2023

A Deep Dive Dog Food Review

One of the types of articles we occasionally get asked to write is the deep dive dog food review, or reviewing a pet product. Let's look at that in a…
Joanna Woodnutt
Love0
two surgeons operating neutering a petPast Projects
December 18, 2022

B2B marketing – a ‘New Resource’ post

When your product needs to be marketed to other businesses (what we call 'b2b marketing'), then using industry insiders is one of the best ways to ensure that your marketing…
Joanna Woodnutt
Love0
old-dog-stroke-disease-explainer-articlePast Projects
April 30, 2022

Dog Strokes: An SEO-led dog disease explainer article

Disease explainer articles allow you to educate pet owners on important diseases and conditions they should be aware of. When written by vets, these articles can help form the cornerstone…
Joanna Woodnutt
Love0
dog behaviour - anxious dog hiding in blanketPast Projects
September 30, 2021

Canine Anxiety Symptoms: An SEO-led dog behaviour article for a pet product company

For e-commerce businesses in the pet space, content marketing is one of the most important marketing types. After all, competition is fierce, so gaining trust from your readers is one…
Joanna Woodnutt
Love0
photograph of a dachshund with long black clawsPast Projects
March 31, 2021

Pet ‘how-to’ articles

How-to articles are the backbone of many blogs. In fact, they're the most common type of article posted, being posted by 77% of bloggers in 2019. They're also great at…
Joanna Woodnutt
Love0
Image shows a ginger tabby cat being examined by a veterinarian wearing a white coat. This represents that our vet-authored content is always written by qualified and experienced vetsPast Projects
February 24, 2021

How Vet-Authored Content Benefits Cats.com

The Veterinary Content Company and Cats.com have long had a good working relationship. In fact, one of our vets has been writing for Cats.com since they were "All About Cats"…
Joanna Woodnutt
Love0
Kitten posing for our scientific pet writersPast Projects
January 8, 2021

Simple Scientific Pet Writing on a Complex Subject

Some articles are better when they're backed up with great sources. But scientific pet writing can be difficult for per owners to read. Luckily, our writers are used to explaining…
Joanna Woodnutt
Love0
veterinary proofreadingPast Projects
November 12, 2020

Vet proofreading a large database of articles

Our professional vet proofreading services enable website owners to ensure they are only giving the best, vet-accredited, information. Getting a vet to proofread your pet blog for accuracy is a…
Joanna Woodnutt
Love0

“And she’s not just a fantastic vet, she’s also a great writer who knows her stuff and knows how to share her knowledge in an easily digestible manner! Thanks to her, we can help pet owners make educated choices about caring for their pets, confident in Joanna’s warm “bedside manner””

Christian Adams, Pangolia Ltd