Disease explainer articles allow you to educate pet owners on important diseases and conditions they should be aware of. When written by vets, these articles can help form the cornerstone of a trustworthy blog.

This article was SEO-led. This means the topic was chosen for its high search volume. We were also given subheadings, keywords and FAQs to include, all of which were carefully chosen after SEO research. This approach is likely to result in a better result for web traffic, but it does have some disadvantages. It can make an article more difficult to write, and there’s a risk that inexperienced writers sound like robots while trying to utilise all the key words. There’s also a risk of writers missing out important information – or accidentally including incorrect information – because the subheadings and structure are too leading.

Luckily, using a veterinarian like Dr Hannah Godfrey means that they can use their clinical expertise to ensure a disease explainer article like this covers all the essential points, regardless of whether they were discovered during the SEO research. Our writers are experienced at utilising keywords and Hannah did an excellent job of ensuring the ‘explainer’ article covered the major points of the disease process and provided good value to readers.

Our team of qualified vets can write disease explainer articles for all pets while naturally using supplied SEO data such as keywords and subheadings. Misinformation quickly perpetuates on the internet, so using a vet writer is one of the best ways to ensure your blog articles are clinically correct and give safe advice. If you already have dog disease articles written, you may want to consider our clinical proofreading service to check that the advice given is up-to-date and safe.


Joanna Woodnutt

Joanna Woodnutt

Dr Joanna Woodnutt MRCVS is a qualified vet, freelance writer, and editor at The Veterinary Content Company. She lives in the Channel Islands with her husband and daughter, as well as their naughty but loveable terrier, Pixie.