If you’ve been thinking about adding a cat writer to your team, have you considered getting a veterinarian? Vet writers are the whole package- they’re qualified, excellent communicators, and they really know what they’re talking about. They’re trustworthy, authoritative, and make great team members for your website. Let’s take a look at three of our vets who write about cats, so you can choose a cat writer!
Dr Aisling O’Keeffe MRCVS
Dr Aisling O’Keeffe is one of our newer vet writers, but she’s fitted right in, and is writing lots of our pet content, including lots of our feline articles! Alongside her veterinary degree, she also holds an advanced certificate in feline behaviour from the International Society of Feline Medicine (ISFM) and a certificate in Small Animal Medicine to boot!
Aisling has recently written articles about rabies, cat hair allergies, and kneading.
Dr Sarah-Jane Molier MRCVS
Dr Sarah-Jane Molier is one of our most experienced vet writers, having been with us since the beginning. She has an interest in all things feline and loves writing about cats. Professionally, she has worked at several stages of management as well as ‘on the ground’ so she has a lot of experience to back up her cat articles.
Sarah has recently written articles about Down syndrome in cats and cat constipation, as well as a vet’s guide to weaning kittens.
Dr Gemma Cliffin MRCVS
Dr Gemma Cliffin has been writing for us for nearly two years now. She is a small animal first-opinion vet, practicing in the Yorkshire dales, although she’s worked in a variety of roles including emergency-only and locumming. Gemma loves cats and has a ginger cat called Mango.
As a cat writer, Gemma has recently written articles about whether cats have belly buttons, what it means when your cat licks you, and subtle signs your cat is frustrated.
Why hire a vet as a cat writer?
Now you’re wondering whether it’s really worth hiring a vet rather than an unqualified cat writer? We believe it is! Here’s what qualified veterinary writers can do for you:
Improve and protect your brand’s reputation
First, you should consider your blog’s reputation – having a vet author your articles and appear on your ‘about us’ page wins you a lot of trust in the eyes of readers. We know that readers really want to hear from vets (we wrote a blog about a study into this here) so why not give them what they want? You should also consider the negative impact of any incorrect information on your blog. If your readers think something in an article doesn’t sound right, and Google it and find it goes against vet advice, that’s going to irreparably damage their opinion of your brand.
Improve your blog’s ranking
Second, you should consider your blog’s ranking. Google prefers articles on health subjects to be written by a qualified individual – that’s where E-A-T comes in. We check all our vet writers are qualified and registered to make sure they give you the best results with E-A-T. And Google also prefers it when the author can demonstrate authority in the area, not just by their qualifications, but by writing a lot on the subject and being quoted as an authoritative source. We provide all our clients with our vet bios- linking to their portfolio pages above is a great way to help Google track your cat writer across the web and prove their authority.
Is it expensive to hire a vet writer?
At this point, you’re probably thinking that hiring a freelance cat writer who isn’t a vet might be cheaper than hiring a vet writer. All those benefits of using a vet to write your articles have to come with a huge price tag, right? Well, not necessarily! Of course, we want to make sure our vet writers are paid fairly, and take into account their years of education and experience. But we recently compared our prices to that of some non-qualified cat writers (through services like Verblio and Upwork), and we’re pleased to say we cost about the same!
Of course, you’ll always find people willing to write your cat article for little or nothing, and tools like ChatGPT might seem like a great idea to keeps costs down too. But in order to get the full benefits from your blog in terms of content marketing and sales, using a vet is the way to go!
Conclusion
Hiring a cat writer for your blog is a big decision. Once you know you’re ready to outsource your blog writing, it’s time to find the perfect writer. We’ve highlighted three of our favourite cat writers, but we have plenty more writers if these guys don’t fit the bill! Just get in touch with our admin team, and we’ll give you all the information you need to make a decision.
